Following the introduction of iOS9 ad blocking extensions, the focus has been set on how intrusive and how much weight ads add to the body of web pages. Frédéric Filloux comes up with some interesting figures from the biggest news sites:
Consider the following observations: When I click on a New York Times article page, it takes about 4 minutes to download 2 megabytes of data through… 192 requests, some to Times’ hosts, most to a flurry of others servers hosting scores of scripts. Granted: the most useful part — 1700 words / 10,300 characters article + pictures — will load in less than five seconds.
But when I go to Wikipedia, a 1900 words story will load in 983 milliseconds, requiring only 168 kilobytes of data through 28 requests.
Thursday, July 16, 2015
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